Have you ever thought to yourself: “What would it be like for someone from the 1700’s if they were dropped into 2019?”

Tim Urban, American futurist and creator of the inquisitive and cheeky blog Wait But Why, asked himself the same question. His answer? They would simply die, overwhelmed with the enormous amount of progress. This concept would become known as DPU, or “Die Progress Units”: the amount of innovation and progress that needs to occur before a previously unexposed audience simply dies upon being exposed to the innovation.